Via Customer

Via Customer is a customized cloud based software to help businesses connect with their customers.

Ask

As a unique, up-and-coming business, Via needed a video to explain what the software did in a fast and interesting way.

Approach

I chose to go with a standard "Who, What, How & Why" approach to the explainer video. I sat down with the agency manager and interviewed them about the most important parts of their company, and wrote up several versions of a script.